Nollywood actress, film producer, head of Rok Studios and CEO of Rok on Sky and Rok on DStv. Rok has produced some of the most talked about TV series of the last couple of years, including Husbands of Lagos and Cougars. Rok Studios has developed, produced and financed film and TV series for distribution platforms globally.
ROK owns one of the largest content libraries in Nigeria, with blockbuster films and series, as well as an Animation Studio called ROK Animations Studios. 2016 was a busy year for Mary as she launched not one, but two TV channels, with Sky in the UK and DStv across Africa. In this exclusive interview with Guardian Woman, Mary NJOKU talks about her career, Nollywood and what it takes to run two television stations.
Launching two television stations in one year must have taken a lot of planning to get done. Can you walk us through what it took to accomplish the feat?Yes, 2016 was an extremely busy year for my team and I. We didn’t stop. We launched Rok on Sky [Channel 344] in the UK in September – and then went on to launch Rok on DStv [Channel 168] in November. Obviously, there are a lot of logistical and administrative details involved in launching the channels – months of talks and negotiations with the platforms, as well as time spent on developing our brand, programming schedule, quality control and broadcasting regulation. It’s a complex process.
Then, on top of that, we had to increase our original production output, in order to ensure we had a big enough library of content to programme the stations with. The whole process was at least a year in the making, with a large international team in place to oversee every last detail – we knew that when we were going to launch the Rok channels, we had to stand head and shoulders above the rest, so attention to detail was essential.
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